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Mint Explainer | Are AI companies reshaping India's ad market?

New Delhi, Sept. 24 -- Latest data from TAM AdEx shows digital advertising impressions rose 44% year-on-year in January-July 2026. Artificial intelligence (AI) companies are helping drive that growth:... और पढ़ें


Perfume makers feel ethanol squeeze, weigh price hikes

Bengaluru, Sept. 19 -- Smelling good could get costlier this festive season. Perfume makers are grappling with higher costs of ethanol, a key ingredient in alcohol-based fragrances, and glass bottles,... और पढ़ें


Titan steps up mechanical watchmaking, targets 25% share above Rs.25,000

New Delhi, Sept. 18 -- Titan is stepping up its mechanical watchmaking capabilities as it seeks to build a larger presence in the premium end of India's watch market, targeting a 25% share of the segm... और पढ़ें


How Hyrox is trying to build a fitness business in India

Bengaluru, Sept. 17 -- Sameeha Mariam, 24, spends most evenings running through Adyar in south Chennai. A content creator and now a law student, Mariam began running with her friends three years ago. ... और पढ़ें


How Hyrox is trying to build a business in India

Bengaluru, Sept. 17 -- Sameeha Mariam, 24, spends most evenings running through Adyar in south Chennai. A content creator and now a law student, Mariam began running with her friends three years ago. ... और पढ़ें


UPI MDR adds to retailers' margin pressure this festive season

New Delhi, Sept. 16 -- The reintroduction of merchant charges on high-value UPI payments is adding to retailers' costs ahead of the festival season, with trade bodies warning of margin pressure and a ... और पढ़ें


Slikk bets on private labels, curation and bigger dark stores to unlock next phase of growth

Bengaluru, Sept. 9 -- Slikk is betting on private labels, tighter curation and bigger dark stores to unlock its next phase of growth, as the Bengaluru-based fashion startup looks to move beyond its 60... और पढ़ें


Trent winding down stores of Utsa affordable ethnicwear

Bengaluru, Aug. 28 -- Tata Group's Trent Ltd is winding down its Utsa stores after the affordable ethnicwear format failed to generate sufficient sales and profitability to justify a standalone store ... और पढ़ें


Wipro Consumer launches Snuggles, joining Reliance and Godrej in pet-food push

Bengaluru, Aug. 26 -- Wipro Consumer Care and Lighting has joined a growing list of fast-moving consumer goods (FMCG) companies entering India's pet food market, launching its dedicated dog-food brand... और पढ़ें


Mint Explainer: Why brands are calling out rivals in their ads

Bengaluru, Aug. 26 -- Comparative advertising, once largely associated with advertising wars between large consumer companies, is increasingly being used by both challengers and incumbents as consumer... और पढ़ें